My Philosophy
I believe businesses should solve customer problems, and I solve big and challenging problems by finding and activating behavioral and attitudinal data and insights. I have a deep passion for the customer because the customer is the business. When I start a project, I take time to define the problem to solve so we save time, money and resources later. I believe success is born from curiosity, collaboration, creativity and grit.
I believe teams need a shared purpose to find success, and I build purpose by articulating our core beliefs, goals and values. I invest in my people because their success is my success. I am a culture creator.
Solve a relevant problem and profit follows
Know the customer; the customer IS the business
Take the time to define, debate and decide
Managers must build purpose and also do work
Be proud, but remember success is shared with many
Testimonials
Jordan is a catalyst for meaningful collaboration. He brings people together, and in doing so achieves better outcomes for the business and consumer.
Jordan brings great breadth to every project: he’s part researcher and part storyteller, part analyst and part empath, part business thinker and part designer. He is warm, detail oriented, and endlessly curious.
He created a winning proposition by not only defining the right problem to solve, but he also knew how to champion a big idea in a highly matrixed organization and develop a successful execution plan in partnership with sales. He develops big ideas that can move with speed and agility.
His deep understanding of customer experience informs a holistic approach to innovation and strategy that differentiates him from anyone else I’ve worked with.
His vision makes him a strong leader who consistently delivers results. I leverage his insight & expertise every day.
Through formal programming and informal thought partnership he is growing talent at Starbucks.